Turn your passion into a profitable PMU career
Train in Brussels with Ioana Varzaru, an internationally renowned artist, and open the doors to a future of beauty, freedom, and financial success.



International Masterclass

New Format!
W&Brow Technique Masterclass
ONLINE Theory - Practice - Demo
- ▶3 DAYS - deep dive into HYPERREALISM
- ▶2 MODELS - LIVE demonstrations
- ▶2 printed BOOKS - including "Hyperrealism. Art of Brows"
- ▶CERTIFICATE upon completion
It's 3 days of full immersion into hyperrealism and the creation of 3D effects in the hairstroke brow technique. I'll show you everything - from theory to the finest hand movements, from working with pigment and machine settings to creating realistic, voluminous brows.
What's included:
- —Live demonstrations on two alopecia models (male and female)
- —All the secrets of pigmentation, depth, and symmetry
- —How to create patterns quickly, easily, and precisely
- —How to work with different skin types and achieve perfect pigment retention
- —How to master light, shadow, and volume effects to make brows look alive and natural
January 30, 31 & February 1, 2026 - Belgium, Brussels
This is your chance to step into the world of hyperrealism and reach a whole new level of mastery.

Why PMU Changes Lives
Permanent makeup is not just a skill, it's an opportunity for transformation.

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A growing demand, with clients ready to invest in their beauty
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Potential income of EUR 3,000 to EUR 10,000 per month, depending on your commitment
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Complete flexibility: work where you want, when you want
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An artistic profession that values your talent and creativity
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The pride of offering transformations that change your clients' lives


Meet the Instructor
Ioana Varzaru
Master Trainer, International Speaker & PMU Judge
Founder of the Royal Beauty Center in Brussels, Ioana Varzaru has over 20 years of experience in the beauty industry, including 8 years entirely dedicated to permanent makeup. She has trained more than 500 students across Europe, and her exclusive techniques - Royal Powder and Belinii Lips - are internationally recognized. A judge and speaker at prestigious conferences in the United States, Europe, and the United Arab Emirates, she constantly stays at the forefront of her art through demanding continuing education.
Ioana represents passion, excellence, and elegance in everything she undertakes. With patience and precision, she will guide you through every step of your training to offer you more than just know-how: true self-confidence and the keys to a fulfilling professional future in PMU.


Training Overview

A complete, rigorous, and caring method
Perfect balance between theory and practice.
You will learn to master the basics before moving on to practice on latex, then on real models. Every gesture, every pressure, every detail counts - and you will be guided every step of the way.
Training Highlights:


In-Depth Theory:
Pigmentology: adapting colors to all skin types
Equipment & needles: choosing the right tools for each area (eyebrows, lips, eyes)
Skin anatomy: working with precision and safety
Intensive Practice:
Training on latex and live models
Personalized guidance and real-time feedback
Business & Marketing:
Setting your prices correctly
Building your visibility on social media
Building loyalty and communicating well with your clients
Who are these courses for?
Motivated beginners looking to start a new career
Beauty professionals looking to diversify
PMU artists looking to perfect their techniques
Available Courses
Foundation & Advanced Courses
Learn, master, and perfect the fundamentals of permanent makeup.
PMU Foundation Course
Investment: EUR 2,500
5 days (1 to 4 people)
3 techniques: eyebrows, lips, eyeliner
7 days before the course begins, you will receive progressive access to the theory module (1 module every 2 days). Then for 2 days, a live Zoom session (1h) is organized with the trainer to answer your questions and deepen certain points.
Objective: allow you to understand the theoretical basics at your own pace, so you can start practicing from day one of training.
Introduction to old PMU remover & Marketing
1:1 option available (+25%)
Possibility to choose 1 or 2 techniques
(without bonus)
PMU Masterclass
Investment: EUR 1,900
2 days (max 2 people)
Open to any artist with a foundation in permanent makeup who wants to improve.
Option with specific support for championship preparation.
Investment EUR 2,250.
For any additional zone, an extra training day is required. A 30% discount is applied for each additional zone.
PMU Advanced Course
Investment: EUR 1,300
1 day (max 2 people)
Reserved for artists who have completed a foundation course with us.
(skin, pigments, equipment, needles)
(3 different skin types)
For any additional zone, an extra training day is required. A 30% discount is applied for each additional zone.



Specialized Courses
Deepen your expertise with targeted techniques and exclusive modules.
Remover Training
Investment and duration:
EUR 550 - 1-day course, beginner level
EUR 850 - 2-day course, advanced level
Open to any artist who wants to learn or perfect the old PMU remover technique.
Hairstroke Masterclass
Investment: EUR 2,250
3 days (max 2 people)
Open to any artist who wants to master the Hairstroke technique.
Option with specific support for championship preparation.
Investment EUR 2,250.
Masterclasses with International Trainers
Organized at our salon in Brussels.
Announcements via Instagram.



Development & Business
Advance your career and business with concrete growth strategies.
Championship Masterclass
Investment and duration:
EUR 700 - 1 day
EUR 1,300 - 2 days
These sessions allow you to perfect every technical, artistic, and strategic detail to maximize your chances of success in world championships.
Mentorship Program
- Beauty Salon Development
Investment: EUR 2,500
4 months (online) Complete support for salon owners or artists looking to structure, develop, and professionalize their business.
Format: Weekly Zoom with personalized follow-up.
Content:
Social Media, Advertising & Personal Development Course
Investment and duration:
EUR 850 - 1 day in person
EUR 550 - online training
(4 Zooms over 2 weeks)
A complete course to develop your visibility, image, and entrepreneurial mindset.
Topics covered:

The level of detail in Ioana's foundation course is incredible. I not only learned the techniques, but also received personalized advice to improve my marketing and grow my business. The introduction to remover and marketing tips gave me a real advantage over my competitors.
Ioana's commitment to providing ongoing support gave me the confidence to compete in and win my first international PMU competition!
- Elise T., PMU Artist & International Competition Winner
FAQs

Payment Terms:
A 30% deposit is required to reserve your spot. The balance must be paid 10 days before the start of the training.
Courses will take place at the Royal Beauty Center, Brussels.
Next Steps:
If you are interested or have questions, please complete the form below. Our team will contact you within 24 hours.
